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Prada Frames

IN SIGHT

 

April 19 - 21, 2026

 

Now in its fifth edition, Prada Frames is the annual symposium curated by design and research studio Formafantasma, held alongside the Salone del Mobile in Milan at the Santa Maria delle Grazie complex. Focused on ideas rather than products, the initiative sits at the intersection of design, culture, and society, fostering cross-disciplinary dialogue and critical reflection on contemporary issues.

 

Titled In Sight, this edition explores image-making as a defining element of contemporary culture, where representation often prevails over facts. Approaching the image as a cultural, political, and material force, the symposium examines the tensions between the real and the represented, as distinctions between human-authored and machine-generated images increasingly blur. Through lectures and conversations, the program reflects on visual cultures, the environmental and social costs of digital imagery, the political uses of images, and the economies of attention that shape their circulation.

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Alice Rawsthorn
Author of Design as an Attitude, Cofounder of Design Emergency
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Paola Antonelli
Senior Curator, Architecture and Design, and Director, Research and Development, MoMA
/
Ila Bêka & Louise Lemoine
Artists and filmmakers
/
Barbara Casavecchia
Writer, curator and educator
/
Marine Brutti (LA)HORDE
Artist, collective (LA)HORDE
/
Natalia Grabowska
Curator, Architecture and Site-Specific Projects
/
Jussi Parikka
Cultural historian, Professor of Digital Aesthetics and Culture, Aarhus University
/
Geert Lovink
Media theorist and internet critic, founder of the Institute of Network Cultures, Amsterdam University of Applied Sciences
/
Alvaro Barrington
Artist
/
Akram Zaatari
Artist
/
Momtaza Mehri
Writer, researcher, Poet-in-Residence at Homerton College, University of Cambridge
/
Kate Crawford
Leading AI scholar and professor at University of Southern California, author of ATLAS OF AI
/
Hania Rani
Pianist and composer
SUNDAY 19.04.2026

10:30 AM - 12:00 AM
SACRESTIA

Images as Mediators: Bodies, Space, and Critical Narratives

Contextualized by ALICE RAWSTHORN, PAOLA ANTONELLI
ILA BÊKA & LOUISE LEMOINE in conversation with BARBARA CASAVECCHIA
MARINE BRUTTI (LA)HORDE in conversation with NATALIA GRABOWSKA

2 PM - 3:30 PM
COMPLEX OF SANTA MARIA DELLE GRAZIE

Performative Visit

Led by NATALIA GRABOWSKA
With a contribution by ALICE RAWSTHORN
Readings by GEERT LOVINK, JUSSI PARIKKA, PAOLA ANTONELLI

 

2 PM - 3:30 PM
SACRESTIA

Images in Context

Contextualized by ALICE RAWSTHORN
ALVARO BARRINGTON with HANS ULRICH OBRIST
AKRAM ZAATARI

 

4 PM - 5:30 PM
COMPLEX OF SANTA MARIA DELLE GRAZIE

Performative Visit

Led by NATALIA GRABOWSKA
With a contribution by ALICE RAWSTHORN
Readings by ILA BÊKA & LOUISE LEMOINE, AKRAM ZAATARI, ALVARO BARRINGTON

4 PM - 5:30 PM
SACRESTIA

Conditions of Visibility

Contextualized by ALICE RAWSTHORN
GEERT LOVINK
JUSSI PARIKKA

 

9:15 PM - 11:00 PM
BASILICA SANTA MARIA DELLE GRAZIE

SPECIAL NIGHT SESSION

With contribution by MOMTAZA MEHRI
KATE CRAWFORD
With a music performance by HANIA RANI

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Deborah Willis
Photographer and Chair of Photography & Imaging, New York University
/
Gideon Mendel
Photographer, filmmaker, artist, activist focused on our global climate emergency
/
Natalia Grabowska
Curator, Architecture and Site-Specific Projects
/
Alice Rawsthorn
Author of Design as an Attitude, Cofounder of Design Emergency
/
Hania Rani
Pianist and composer
/
Joanna Zylinska
Philosopher and artist, Professor of Media Philosophy and Critical Digital Practice, King's College London
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Wendy Hui Kyong Chun
Canada 150 Research Chair in New Media and Professor of Communication, Simon Fraser University
/
Sharon Sliwinski
Professor of Information & Media Studies, Western University, Canada
MONDAY 20.04.2026

10:30 AM - 12:00 AM
SACRESTIA

Inner Images, External Systems

Contextualized by ALICE RAWSTHORN
DEBORAH WILLIS
GIDEON MENDEL in conversation with NATALIA GRABOWSKA
HANIA RANI in conversation with NATALIA GRABOWSKA

2 PM - 3:30 PM
COMPLEX OF SANTA MARIA DELLE GRAZIE

Performative Visit

Led by NATALIA GRABOWSKA
With a contribution by ALICE RAWSTHORN
Readings by DEBORAH WILLIS, JOANNA ZYLINSKA, WENDY HUI KYONG CHUN

 

2 PM - 3:30 PM
SACRESTIA

Photography: Power and Evidence

Contextualized by ALICE RAWSTHORN
JOANNA PIOTROWSKA in conversation with ANOUCHKA GROSE
SHARON SLIWINSKI

4 PM - 5:30 PM
COMPLEX OF SANTA MARIA DELLE GRAZIE

Performative Visit

Led by NATALIA GRABOWSKA
With a contribution by ALICE RAWSTHORN
Readings by GIDEON MENDEL, JOANNA PIOTROWSKA, SHARON SLIWINSKI

 

4 PM - 5:30 PM
SACRESTIA

Images, Algorithms, and Perception

Contextualized by ALICE RAWSTHORN
JOANNA ZYLINSKA
WENDY HUI KYONG CHUN

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Deborah Willis
Photographer and Chair of Photography & Imaging, New York University
/
Barbara Maria Stafford
Art Historian, William B. Ogden Distinguished Service Professor, Emerita, The University of Chicago
/
Mark Leckey
Artist
/
Alice Rawsthorn
Author of Design as an Attitude, Cofounder of Design Emergency
/
Natalia Grabowska
Curator, Architecture and Site-Specific Projects
/
Jonas Staal
Artist and propaganda researcher, co-founder of the Court for Intergenerational Climate Crimes (CICC)
/
Alfredo Jaar
Artist, architect, filmmaker
TUESDAY 21.04.2026

10:30 AM - 12:00 AM
SACRESTIA

Overexposed: Images and the Self

Contextualized by ALICE RAWSTHORN
MARK LECKEY
ED ATKINS in conversation with NATALIA GRABOWSKA

2 PM - 3:30 PM
COMPLEX OF SANTA MARIA DELLE GRAZIE

Performative Visit

Led by NATALIA GRABOWSKA
With a contribution by ALICE RAWSTHORN
Readings by ED ATKINS, ALFREDO JAAR, JONAS STAAL

 

2 PM - 3:30 PM
SACRESTIA

Images and the Making of Knowledge

Contextualized by ALICE RAWSTHORN
JULIAN ROSEFELDT
BARBARA MARIA STAFFORD

4 PM - 5:30 PM
COMPLEX OF SANTA MARIA DELLE GRAZIE

Performative Visit

Led by NATALIA GRABOWSKA
With a contribution by ALICE RAWSTHORN
Readings by BARBARA MARIA STAFFORD, MARK LECKEY

 

4 PM - 5:30 PM
SACRESTIA

Images and Political Imagination

Contextualized by ALICE RAWSTHORN
JONAS STAAL
ALFREDO JAAR

The Location

The complex of Santa Maria delle Grazie, a historical site in the heart of Milan, hosted Prada Frames In Sight. The readings took place in the Sacristy, a Renaissance space traditionally attributed to Bramante, featuring inlaid cabinets with early sixteenth-century biblical scenes by Domenico and Francesco Morone.
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