Crafted by perfumers Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville, Prada Paradigme redefines masculine perfumery with an unexpected structure: the reverse pyramid. It opens from the base with a bold, smoky blend of Peru Balm, Benzoin resin, and Guaiac wood, creating an addictive and warm foundation. This is contrasted by a vibrant heart of dual geranium extracts-aromatic, green, and floral-bringing both energy and complexity. The composition is lifted by Calabrian bergamot and airy musks, adding radiance and clarity. Paradigme embodies the tension at the heart of Prada: refined yet daring, restrained yet expressive. It’s a modern take on masculinity, rooted in contrast and layered expression.