PRADA Italy Official Website and Online Store

Spring Summer 2026Spring Summer 2026

Between creative freedom and instinctive presence, light shapes move in unexpected harmonies, reinventing elegance for the new season.Between creative freedom and instinctive presence, light shapes move in unexpected harmonies, reinventing elegance for the new season.

Women’s BagsWomen’s Bags

Women’s Ready to WearWomen’s Ready to Wear

Women’s BagsWomen’s Bags

Women’s Ready to WearWomen’s Ready to Wear

Women’s ShoesWomen’s Shoes

Men’s BagsMen’s Bags

Men’s Ready to WearMen’s Ready to Wear

Men’s BagsMen’s Bags

Men’s Ready to WearMen’s Ready to Wear

Men’s ShoesMen’s Shoes

Speedrock SneakersSpeedrock Sneakers

A dynamic design inspired by the energy of alpine sports.A dynamic design inspired by the energy of alpine sports.

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Prada Soft BagsPrada Soft Bags

Softness becomes language — a dialogue between strength, emotion, and form.Softness becomes language — a dialogue between strength, emotion, and form.

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GiftsGifts

Celebrate Valentine’s Day with a unique gift: from seasonal novelties to iconic archive designs, explore a curated selection in online pre-launch.Celebrate Valentine’s Day with a unique gift: from seasonal novelties to iconic archive designs, explore a curated selection in online pre-launch.