Prada’ s most intellectual and exquisite compositions trigger precise memories Intellectual and utterly sensual, Olfactories embody the paradoxical Prada mystique. A collection of contradictions, each scent is entirely idiosyncratic.
Floral essence acts as a sensory bullet, an unexpected tone triggers a hidden reference, and the synthetic recasts the natural in scents that initiate experiences rather than conform to them. Oblique and unprecedented, Olfactories are moments outside of convention, rare ed experience born of contrasts. They subvert the codes of perfumery and articulate the senses, delighting in the marriage of opposites.
Prada’s iconic Iris reimagined. The fragile perennial fortified into an opulent bloom that evokes its namesake goddess of the rainbow: a link between land and sky, heaven and humanity. Purple Rain is the complex yet understated scent of iris, potent in its powdery charms.
A cloud of pink bubbles floating through the heart of Tokyo. The joyful embrace of nature and the synthetic animates the familiar to produce a heightened form of beauty. Pink Flamingos is the scent of fluorescent pink blossoms, stylized and innocent.
Beyond charted territory, a discreet wilderness flourishes on manicured grounds. Creatures roam in a warm haze of spice and leather. Evolution takes wing. Double Dare is the scent of a rarefied preserve, a balance of the exotic and the exquisite.
A pure white cloud dissolves into layers, revealing the complexity of weightlessness. A glimpse ignites a surge of emotion, giving way to tender immersion. Un Chant d’Amour is the scent of human touch, at once calming and carnal.
An ocean voyage under the cover of night. Celestial navigation and shadowy cargo. A daring yet addictive journey. Handle with care. Cargo de Nuit is the scent of a twilight passage on the high seas.
A golden nectar bursts forth from a newly cultivated flower. Claimed by a besotted monarch, it is spirited away and coaxed to bloom again in a desert hideaway. Nue au Soleil is the scent of an Orange Blossom dipped in gold.
Playful and charming, with a regressive edge of nostalgia. A glossy and seductive bullet fired from the laboratory to the vanity. Tainted Love is the personal yet universal scent of lipstick: a celebration of synthetic allure.
An island arrival, as evening wanes. Stepping into humid darkness, the air dense with a silent chorus of night-blooming flowers. Heat Wave is the scent of complicity in paradise, steamy and decadent.
A hotel suspended between Western ease and Eastern ouds. Souvenirs of an elegantly crumbling empire: leather-bound volumes to be devoured with spiced tortes, black coffee, and a view of the Danube. Marienbad is the scent of a charming, baroque escape, otherworldly in its richness.
A modern encounter with the ancient, preserved for eternity in hardened honey. The patient work of a quill pen brings light to a dark chamber. Day for Night is the ultimate amber scent: the fossilized made newly mysterious as the natural becomes precious.
Prada Olfactories are spellbinding odes to Prada’s tradition of upending expectation – a series of surrealistic scents that conjure the intoxicating effect of a partially remembered dream. Les Mirages is a provocative chapter in the Prada Olfactories story inspired by the dreamlike experience of world travel. Now a collection of eight original fragrances, Les Mirages artfully articulates Prada’s perpetual engagement with interpreting and celebrating globalism’s many complexities. Redefining the art of aroma as atlas, each formula acts as a pin in an imaginary map.
Reminiscent of the sensations that one brings to a new territory, they have a common profundity: the deep cultural value invested in scent. Working in collaboration with perfumer Daniela Andrier, Miuccia Prada started with the idea of fragrance-as-gift: concoctions made from raw elements; sensual essences imagined as precious cargo coveted by connoisseurs.
A solitary note drifts over a fluid desert, a beacon for some elegant affair on the horizon. As evening turns to dusk, the thickness of night glides across sun-soaked earth, saving and intensifying the day’s sweetest moments. Honeycomb, Leather, and Saffron glimmer like stars, like memories from the afternoon preceding a crisp night.
Shadows seen at night are blurred or doubled; a streetlamp casts competing shapes in slightly different shades. Hanging in the air is a presence of stretched, fruity Leather, of ripe Figs ready to drop from their primeval trees, an aroma as opaque as chocolate. In contrast, the second shadow: a delicate Cedarwood, its edges freshly carved, rounds out a night as promising and poignant as the full moon.
A storied palace, a modernist monument made of shimmering sand glints in the distance. The famed kingdom of Babylon lends its name to multiple meanings, an infinite echo of mirages. The creamy combination of Cistus, Amber, and Sandalwood evokes interpretations both ancient and fresh: a mythological city in a neon sky.
A duet between one sultry, masculine voice and the dreamy chant of hyper-femininity, “Some Velvet Morning” tells the story of coiled harmony. The sounds start off starkly separate, but steadily thread together: The stomping tempo of Musk and Benzoin is plucked with Vanilla, Peach, and Patchouli, gentle strings floating in from the liquid-hot desert air.
It’s hot here, hot and dry. Memories mix and collide, spurred by scents carried in over vast arid distances from aromatic cities: sweet Texan cedarwood, woody Andalusian cistus, and Indonesian patchouli swirling around a bright, warm Amber accord. Midnight Train summons the dusty heat – the intangible rush of wind across sand.
A rose in a thorny wreath. There is a sensation here of a passage through multiple, labyrinthine rooms, each is infused with a different scent. There is a deep architectural sensation – a physical volume of leather, agarwood, and tobacco – layers that build for decades, centuries. But nearby, perhaps an adjacent room, perhaps carried along in the turbulent air of a passing figure, the delicate yet potent notes of Rose Absolute and Patchouli drift into focus. Miracle of the Rose surrounds the elegant flower with an almost unfathomable depth.
An overload of sensation. The discovery of multiple cultures through convergence. Slow motion in the tangible atmosphere and light suffused through shimmering heat. Soleil au Zenith combines innocently sweet ylang ylang and peach traversed with sophisticated essences of sandalwood built on a deep, dark base of vanilla, nutmeg, cinnamon, pimento, and cumin.
An imperceptible glow in the darkness. Like the fulsome, suffused moments just before a massive storm cracks the sky, Dark Light creeps into consciousness. The components are older than memory, the elements of culture and adoration: Musk, real Madagascar vanilla, Myrrh, Angelique, and the deeply complex aura of opoponax gum. Transposing the warmth of amber with the cool cleanliness of aldehydes, Dark Light both defines and defies the orientalist fantasy – replete with ancient resins and priceless elixirs – and deconstructs the myth of the exotic.