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Fashion Shows

SS 2013 Menswear

Video Show



The space is conceived as a white modernist composition of shifting geometrical forms.Volumes protrude from the walls, restructuring the existing blank space.The audience inhabits the shapes, occupying the carved blocks that act as seats. The light box, measuring 120 meters, hovers over the monochrome landscape, creating a configuration from the scattered elements.

Due to the constantly shifting volumes, each spectator perceives the show from a different vantage point. The models’ direction is dictated by the voids formed between the extruded volumes. 

Credit: AMO


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